The Breakthrough Project ran from 2013 to 2016. It was initiated by Age Connects Morgannwg to help reach people over 50 years old around Rhondda Cynon Taf, to reconnect them with their communities and give them a voice. The project ensures that older people who would be classed as 'hard to reach' get the right opportunity to have their say about the services that affect their lives. We did this by setting up groups, inviting people to participate and discuss their concerns and helping them to find ways to address these.
The project also aimed to reduce isolation and loneliness which many older people can experience due to bereavement, fragmented families or mobility issues. Our aim was to offer older people our support to become more connected in their communities, therefore having an overall positive effect on their health and wellbeing.
Following Breakthrough Project meetings in Ystrad and Pentre, older residents expressed their concerns regarding a specific problem with speeding traffic on the A4058, drivers not stopping at Pedestrian or Pelican crossings and not waiting for people to cross the road safely. This had a direct impact on the older residents in three sheltered complexes in these areas, as well as the wider community. The Breakthrough Project worked with these residents, South Wales Police and the Rhondda 50+ Forum, to hold a very successful Community Road Safety Campaign. The week long intergenerational campaign provided various demonstrations, presentations, and workshops all centred around re-educating the community in road safety issues.
Take a look at the Road Safety Film we made during the week:
The project was funded by the Big Lottery through the Community Voice Programme.
The legacy of this project has fed into our Reaching Out Programme.